We believe that the foundation of any successful digital solution lies in a thorough understanding of your business, your users, and your goals. That’s why we place great emphasis on the Discovery Phase – a crucial step in our process where we dive deep into your world to uncover insights and opportunities that will guide the creation of a tailored, effective digital strategy.

What's Involved?

Our Discovery Phase is a collaborative process that typically includes:

  1. Stakeholder Interviews: We’ll engage with key stakeholders in your organisation to gain a comprehensive understanding of your business objectives, challenges, and aspirations.
  2. User Research: Through a combination of surveys, interviews, and analysis of existing data, we’ll develop a clear picture of your target users, their needs, behaviours, and preferences.
  3. Competitive Analysis: We’ll study your industry landscape and identify opportunities for differentiation and competitive advantage.
  4. Technical Assessment: Our experts will evaluate your existing technical infrastructure and identify any constraints or opportunities that may impact the design and development of your digital solution.
  5. Content Audit: We’ll review your existing content assets to identify gaps, inconsistencies, and areas for improvement.
  6. Collaborative Workshops: We’ll facilitate interactive workshops with your team to align on project vision, brainstorm ideas, and map out user journeys.


At the end of the Discovery Phase, you’ll receive:

  • Detailed user personas and journey maps
  • Competitive analysis report
  • Technical assessment report
  • Content audit report
  • Project vision and goals document
  • High-level project roadmap

Benefits of the Discovery Phase

By investing in a thorough Discovery Phase, you’ll:

  • Ensure your digital solution is grounded in real user needs and business objectives
  • Identify potential risks and obstacles early on, saving time and resources in the long run
  • Foster alignment and shared understanding among all project stakeholders
  • Set the stage for a digital solution that delivers measurable results

Get Started

Ready to embark on a journey of discovery? Contact us today to learn more about our Discovery Phase and how it can help set your digital solution up for success.


Innovative digital products for organisations and businesses who align with the UN SDGs

Get in touch with us today to discuss your project and how we can help.

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